Term of the day
Two-factor theory of emotion: Schachter and Singer developed the two-factor theory of emotion. The two-factor theory suggests that emotion comes from a combination of a state of arousal and a cognition that makes best sense of the situation the person is in. For example, the two-factor theory of emotion argues that when people become aroused they look for cues as to why they feel the way they do.The two-factor theoWelcome to LearnPsychology.net
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Social Identity Theory: This social cognitive theory was developed particularly by Henri Tajfel and is one of the main theories in European social psychology. Social identity theory proposes that the membership of soci...Behaviourism: An approach in psychology which attempts to explain all behaviour in terms of learning. This reductionist approach largely focuses on overt behaviour and ignores internal mechanisms such as cogn...
Frustration Aggression Hypothesis: This argument was proposed by Dollard et al. (1939) to explain that aggression is always caused by some form of frustration. It is claimed that people are motivated to reach goals, but if these ...
Zajonc's drive theory: Sometimes the presence of an audience can improve the performance of a sports person – this is referred to as social facilitation. However, sometimes an audience can have the opposite effect o...
Independent Measures Design: If two groups in an experiment consist of different individuals then this is an independent measures design. For example, if we are trying to discover if girls are less competitive than boys, th...



